More and more companies today are beginning to use guerrilla marketing techniques in order to attract more consumers to patronize their business. While many still use the traditional marketing techniques,Continue Reading
Guerrilla marketing is becoming more and more popular most especially to small businesses. However, it also comes with risks. While it is inexpensive, it can also appear cheap, and since it is unconventional,Continue Reading
Guerrilla marketing has been gaining popularity in the last couple of years because it is has been an unconventional way of marketing a business. This type of marketing will not require any business ownerContinue Reading
Guerrilla marketing is a marketing strategy that is quite different from the traditional marketing methods. It is an unconventional tactic which is used to promote a product or service. It is often usedContinue Reading
Guerrilla marketing has been gaining popularity for the way it has helped many small businesses in many parts of the world. It has been known to be effective because it is very simple to understand, implement,Continue Reading
Guerrilla marketing offers many enormous benefits to small businesses and companies for any forward-thinking brand. It has a huge potential to create a big buzz only if it is done effectively. It is alsoContinue Reading
Marketing is not just limited to advertising, social media, SEO, and e-mail. Marketing is a world of possibilities and many opportunities to be able to present yourself to your customers. Anything canContinue Reading
You may be new to the concept of guerrilla marketing. However, if you own a small to medium business (actually even a big one), you may use guerrilla marketing to your advantage. Guerrilla marketing asContinue Reading
They say that the human psyche hasn’t really changed over time. There are basic things that we respond to, a set of buttons that causes us to react when pushed, and so, a core principle was identified:Continue Reading
There’s a whole slew of marketing management and automation software available. From end-to-end promotions down to customer loyalty management software and even software that manages everything fromContinue Reading
One of the most widely distributed marketing pieces is a simple business card. Business cards date back to the 15th century in China. Take a look at your business card and ask these questions: #1 Can someone tell what you offer within a second or two? #2 Does your card stand out from the crowd? #3 Are you using the back of the card? #4 Do you have a specific call to action that is traceable back to the card?
If you answered no to any of the four questions, you have some work to do. Some Guerrilla Marketing business card tips: pick an odd shaped card or style. Plastic cards, even metal cards really stand out from the crowd. Re-design your card with the end prospect in mind. What value can you provide by transferring your business card to them?