Category Archives for Charity
Commit to Your Marketing Plan
A good marketing plan should not allow for too much flexibility. After all, the plan is created to be followed. If you want changes, make them before you write the plan. And never forget – especially
Continue ReadingMarketing Plans Should be Short and Simple
A guerrilla marketing strategy is short because then, you will be forced to focus when you create the plan – and when you show it to your employees, fusion marketing partners, suppliers and other allies,
Continue ReadingLet Your Personality Shine in Your Business
Take a moment to understand clearly the crucial difference between an image and an identity. Image implies something artificial, something that is not genuine. Identity defines what your business is really
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