Category Archives for Advertising
Guerrilla Marketing as a Non-Traditional Advertising
Guerrilla marketing is not your traditional marketing. Although it has the same exact purpose which is to advertise a business, and increase its exposure and visibility, the methods are entirely different.
Continue ReadingChoosing an Advertising Medium
If you are conscientious, you can create a brilliant creative strategy and promote a noble cause. However, there are many ways you can go wrong, and one is to run the right advertising in the wrong media.
Continue ReadingCreative Marketing Examples
Guerrillas should be attuned to world happenings, to the world situation, the local situation, and up-to-the-minute trends. It’s important to take a look at competitors’ marketing campaigns. If you’re
Continue ReadingHow to be Creative in Your Marketing
The key to creative marketing is a smart creative strategy. The test of creative marketing is profits. If what you want to sell doesn’t generate profits for your business, you are not truly being creative.
Continue ReadingMarketing Confidence is Key to Success
Confidence is extremely important to you—more important than quality, than selection, than price, than service. Confidence will be your ally. And commitment, as proven by consistent marketing, will
Continue ReadingMarketing is a Conservative Investment
Marketing and advertising should be considered conservative investments. They are not miracle workers. They are not magic formulas. They are not instant gratifiers. If you don’t recognize that marketing
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